Occupation
Partnerships manager
Partnerships managers build and run relationships with other organisations (resellers, integration partners, suppliers, or non-commercial collaborators), where both sides gain from working together. The work involves identifying suitable partners, agreeing how the arrangement will operate, and keeping it productive once the initial enthusiasm fades. Progress depends on coordinating teams in two organisations that each have their own priorities.
Also known as: Alliance manager · Channel manager · Strategic partnerships lead
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Occupation content
Part of Business, consulting and entrepreneurship
A visual day in the work
What the work involves
Identify and evaluate potential partners against strategic and commercial fit
Negotiate partnership terms with input from legal, finance, and delivery teams
Run joint planning sessions and agree what each side will actually do
Coordinate joint marketing, enablement, or integration activity
Review how partnerships are performing and address underused or one-sided arrangements
Act as the internal escalation point when a partner relationship runs into trouble
Entry-route stepper
How people commonly enter
Progression from business development, account management, or commercial roles
A bachelor's degree in business, marketing, international relations, or a related field
Movement from a product, marketing, or delivery role with strong partner exposure
Sector experience combined with an established network in the relevant industry
Typical training: Bachelor's degree
Licensing: Not typically licensed
Work-context map
Typical work context
- Public facing
- Involves travel
- Hybrid office
- Remote capable
- High responsibility
Public facing · Involves travel · Hybrid office · Remote capable · High responsibility
Related interests
- Enterprising (leading)
- Social (helping)
- Conventional (organizing)
Enterprising (leading) · Social (helping) · Conventional (organizing)
Related aptitude preparation
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