Media planning

About this practice suite

This suite prepares candidates for media planning selection in the media, communications, language, and creative operations sector with 5 skill areas: numerical reasoning, data interpretation, planning and scheduling exercises, critical thinking and situational judgment. Every question was written by Novus editors for this suite — none are taken from live or leaked exams — and the full bank holds 52 scored questions across three modes, plus 8 reserve questions used to vary repeat attempts. Answer keys never ship to the browser: your answers are scored server-side, and results stay on your device.

Skills this suite practises

• Numerical reasoning — Arithmetic, fractions, percentages, ratios, rates, estimation, word problems, and number relationships.
• Data interpretation — Tables, charts, graphs, dashboards, trends, comparisons, and evidence-based conclusions.
• Planning and scheduling exercises — Resources, dependencies, deadlines, constraints, and contingency planning.
• Critical thinking — Evaluating evidence, assumptions, arguments, credibility, and alternative explanations.
• Situational judgment — Evaluating workplace responses against role-relevant principles.

Sample questions from the guided bank

Two of the 10 guided-practice questions, shown exactly as they appear in a session. Answers and explanations are not printed here — keys stay on the server — so open guided practice to answer them and see how you did.

1. Media planning primarily decides:

   • A. Which printer ICC profile to embed
   • B. How to rewrite news leads for fairness
   • C. Where, when, and how often to place messages to reach defined audiences efficiently
   • D. Which font is house style

2. A client wants 'everyone everywhere' on a fixed budget. Best planner response?

   • A. Prioritize a defined target, estimate reach/frequency trade-offs, and show opportunity cost of scattering
   • B. Buy every channel equally
   • C. Refuse any plan
   • D. Only buy outdoor forever

Practice modes and timing

Guided practice is untimed-feeling and instructional; the mini-test is a short timed check; the full simulation mirrors a complete sitting. All three draw on separate question sets, so moving up a mode never repeats what you practised.

Study outline

Read the study outline for this suite’s skills, timings, and recommended lessons on one printable page, or download its standalone HTML file. The printable page can also be saved as a PDF from your browser.